Tristan Hotham

Political Science and International Studies

PhD Researcher in Politics (ESRC +3)
Department of Politics, Languages and International Studies, University of Bath

Start date: September 2016

Research topic: Examining the Impact and Effectiveness of Facebook on Party Campaigns

I am examining the use of Facebook as a political campaign tool by British political parties across three contexts, the 2015 General Election, 2017 General Election and the 2016 Welsh Assembly Elections. Through analysing Facebook data and undertaking interviews, I will evidence how and why Facebook is used, questioning its effectiveness and impact upon parties’ campaigns. Facebook appears to be a vital tool, that as part of a new data led political zeitgeist, within an era of party decline and radicalism, may help or hinder parties to campaign.

Research supervisors: Dr Nick Startin, Dr David Cutts, Prof. Roger Scully

Professional memberships/Positions held:

PSA Early Career Member

POLIS Student Research Rep